The Director General of the Ministry of Economy and Trade, Muhammad Abu Haidar, visited the “Beauty & Mental and Physical Health Forum” in Beirut, and toured the various pavilions, informing the exhibitors of the latest initiatives, products, and services in the beauty and health sectors.








During his tour, Abu Haidar stressed the importance of supporting small business owners and entrepreneurs, stressing that “these initiatives constitute an essential foundation for reviving the Lebanese economy and enhancing the spirit of innovation and investment despite the current challenges.”

Abu Haidar also had a special talk on the sidelines of the forum, where he discussed the reality of the economic sector, the importance of specialized exhibitions, and the role of youth and entrepreneurs in revitalizing the economic and social movement in Lebanon.

It is noteworthy that the Ministry of Economy and Commerce is the official sponsor of the Beauty and Mental and Physical Health Forum for the third year in a row, in a clear confirmation of its continued support for this event, which has become a comprehensive space for innovation, awareness, and communication between the various sectors concerned.

Abu Haidar praised the role played by the forum’s founder, Mrs. Hanadi Dagher, praising her “courage and determination to continue organizing this event despite the difficult circumstances that Lebanon is going through,” and considering that investment in the beauty, mental and physical health sectors “reflects a civilized and vibrant image of Lebanese society.”